Engagement Insights

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NOTICE: If certain charts look empty, it’s usually because Google Analytics hasn’t collected enough data yet. Nothing is wrong — the dashboard will fill in as your traffic increases. Also, segment totals may be different than the overall totals because a single session can appear in multiple segments.  For example, one session might include both mobile and desktop events, so it counts once in the total but once in each segment. This is expected behavior in analytics platforms.

Total Users
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Sessions
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Bounce Rate
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Avg. Session Duration
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Conversions
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Conversion Rate
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Conversion Value
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Avg. Value
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New vs Returning Users

Gender

Top 3 Age Brackets

Top 3 Days of Week

Top 3 Times of Day

Performance Over Time

Device Breakdown

Performance by Campaign

Top 5 Cities by Users

Users by Age

Users by Gender

Age Breakdown

This table is unavailable in mobile portrait mode. For full access, rotate your device, use a tablet or desktop or export the data.

Gender Breakdown

This table is unavailable in mobile portrait mode. For full access, rotate your device, use a tablet or desktop or export the data.
Page Views
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Sessions
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Users
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Pages / Session
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Pages / User
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Avg. Engagement Time
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Content Performance Over Time

Content Analysis

This table is unavailable in mobile portrait mode. For full access, rotate your device, use a tablet or desktop or export the data.
Event Count
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Event Value
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Avg. Value
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Events/User
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Top Key Events (Pareto)

Key Events Over Time

Key Events Analysis

* Unique users who triggered this event. This number is not deduplicated across events, so totals across rows will be higher than your overall user count. This table is unavailable in mobile portrait mode. For full access, rotate your device, use a tablet or desktop or export the data.

Note: New sites often show only a few channels; more appear automatically as your traffic grows.

Conversions by Channel Type

Owned vs Paid Trend

Channels Analysis

This table is unavailable in mobile portrait mode. For full access, rotate your device, use a tablet or desktop or export the data.

Performance by Time

Time Analysis

This table is unavailable in mobile portrait mode. For full access, rotate your device, use a tablet or desktop or export the data.